According to a recent report published by Allied Market Research, titled “U.S. mobile phone accessories market By Product Type: Opportunity Analysis and Industry Forecast, 2019-2026”, the US mobile phone accessories market size was valued at $28,529.3 million in 2018 and is projected to reach $74,433.7 million by 2026, growing at a CAGR of 13.7% from 2019 to 2026.
Rising demand for mobile phones in the United States is driving the demand for wireless accessories as these devices provide seamless connectivity to the digital world. The rapid production of smartphones and other handheld mobile devices that are convenient, economical, flexible and efficient compared to wired devices is driving the trends in the US mobile phone accessories market.
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According to the Voicebot Smart Speaker Consumer Adoption report, the number of smart speaker owners in the United States grew by 40% in 2018 to reach 66.4 million. Additionally, sales of new smart speakers were valued at 26.2% in the United States in 2018, compared to 20% in 2017. Additionally, Nima, a manufacturer of custom portable Bluetooth speakers, introduced a range helmet-shaped speakers for users that support sports such as football, basketball and baseball and are officially endorsed by the NFL and over 60 universities in the United States. All these factors are contributing to the growth of speakers, further driving the growth of the US mobile phone accessories market.
Based on the analysis of the US mobile phone accessories market, the headphone segment generated the highest revenue in 2018, followed by the AR & VR headset segment, which is estimated to be the fastest growing segment. fastest growing among other product types mentioned in the report.
There has been an increase in the use of advanced electronic devices in North America due to continuous technological advancements and the increased need for LTE and cloud technologies. This has further increased the application of the embedded media card in this region among various end users. The rapid digitization and increasing need for smartphone or tablet addictions in various industry verticals is fueling the demand for mobile phone accessories in the United States in the market. Also, the advancement of wearable electronic gadgets such as digital watches is expected to drive the growth of the US mobile phone accessories industry.
Key Findings of the US Mobile Phone Accessories Market:
By product type, the headphones segment generated the highest revenue in the US mobile phone accessories market in 2018.
Based on product type, the AR & VR headset segment recorded the highest CAGR in the market in 2018.
The major players of the US mobile phone accessories market profiled in the report are Apple Inc., Bose Corporation, BYD Company Limited, Energizer Holdings, Inc., JVC Kenwood Corporation, Panasonic Corporation, Plantronics, Inc., Samsung Electronics Co. Ltd ., Sennheiser Electronics GMBH & Co. KG and Sony Corporation. These key players are adopting several strategies such as new product launch and development, acquisition, partnership and collaboration and business expansion to increase the market share of mobile phone accessories in the United States during the forecast period. In March 2019, Apple launched AirPods, the most popular second-generation wireless headphones.
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Apple also designed the H1 chip specifically for headphones to deliver performance efficiency and faster connection times. This new headset offers a magical wireless experience. Additionally, the company launched HomePod, an innovative wireless speaker that delivers stunning audio quality. This product offers advanced technologies such as beamforming tweeters, a large excursion woofer and automatic spatial recognition. In addition, Panasonic Corporation launched Wellness, a new set of following platform solutions. This product features active noise cancellation, premium seat lighting and more.